A BRANDING CASE STUDY.
To create a fun, outgoing brand to attract young children to take part in outdoor activities.
To begin this project our team began research in to the non-profit and child activity sectors to gain a better understanding of the branding used. After careful consideration into both the industry and emotion behind each colour we pitched a number of logos to the Live It team. After some final tweaks the team were happy with their choice which we then made final amendments to before moving forward creating the brand guidelines, email signatures and business cards.
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